Sunday, October 5, 2008

First Look --- Rab Ne Bana Di Jodi

Here's the first look of SRK and Yashraj's most awaited film of the year , Rab Ne Bana Di Jodi . The poster has been released today in a new fashion where instead of Internet it has first hit all the major daily newspapers of India . A full page poster by Yashraj in all the leading daily's makes there intentions quite clear about the Publicity campaign that they are going to run for this film . The scale of Publicity is going to be huge and it looks like we might get to see a smaller version of last years OSO Publicity campaign once again .

The poster in itself makes a huge impression and conveys a lot about the film . The film as we all know is about a love story between a 40 year old man and 16 year old girl . This film also brings back the Blockbuster duo of Aditya and SRK together who would try to repeat the history . The poster shows SRK in a very simple avatar and behind him is hiding the lead girl in the film , Anushka . The simple shirt , pant and spectacles make SRK look completely like an average man on the street . On closely observing the poster I could also see a cheap pen in SRK's shirt pocket which illustrates the point even further . His moustache and hair style make him look even more common and the most important part being his body language . His expression and his little lose posture show the low confidence of his character in the film . He might play a shy and a very less confident average guy who falls in love with this very outgoing Punjabi girl . Behind both of them stands a scooter with "Punjab Power" written on it . The eyes of Anushka show her playful and little outgoing character .

The tag line of the film says that " There is an extraordinary love story , in every ordinary jodi " which is a nice tag line and again sums up the entire story . The poster on a whole is nice one and I would give it a Ten on Ten considering it would create a lot of interest among the audiences .For the first time probably any film is using Posters instead of trailers for its first Publicity . This might set a new trend and now on every big film would get its poster published in the newspapers . I am eagerly waiting for the trailer ...

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