Wednesday, July 2, 2008

Half Way Through ...

Well we are half way through 2008 and the first half was a little dissappointing in terms of fim content this year . The same was the case in last year when only three films Guru , Life in a Metro and Namaste London faired well both on the box office and audience expectations . One surprise hit was Bheja Fry . There were some great dissappointments in the first half of last year in form of salaam-e-ishq , eklavya , Nishabd and Ta Ra Rum Pum . Then there were also some of the most pathetic films like Jhoom Baraabar Jhoom , Shaka-laka boom boom , Just Married and Good Boy Bad Boy etc. But last year some great movies released in first half that didn't do fair at the box office yet deserved much more than they got like Black Friday , Parzania , Namesake and Ek Chaalis ki last Local .

This year it has been even worse where not only did movies failed on the box office but also lacked creative content . The only two movies which were rich in creative content and a good script were Aamir and Khuda Ke Liye amongst which the latter came from other side of the border . So in all only one film i.e. Aamir was a good film in all aspects of Film making yet it was a disaster at the box office . The team that gave Bheja Fry last year gave Mithya this year which was an excellent attempt at off-beat cinema considering it didin't have the usual happy ending that we always have . Even the Direction and Style was very european . This film did average as it is the case with such films . Jodha Akbar which released in the begining was a very brave attempt by the Director Ashutosh Govariker which did well at the box office but didn't get that much appreciation from the audience . The other two films(Race and Sarkar Raj) that did well at the box office were mere commercial films and the quality of cinema was not up to the mark . I don't know how did films like Jannat and Race did well at the box-office . Small budget films like Woodstock Villa , My name is Anthony... and Superstar were a disaster . Not even the small budget films but even the Big Budget films like Tashan and Krazzy 4 were like rotten eggs .

The Biggest rotten egg came from the biggest production house of country , Yashraj , in form of Tashan . At least Yashraj have some consistency , they had given the rotten egg last year in form of JBJ and this year they have gone ahead and given even more smelly and pathetic one in form of Tashan . I thought only Emran Hashmi did bad films but now even stars like Kareena,Akshay,Anil and Saif are doing so . Bad streak for poor Abhishek and RGV continues , with even Sarkar Raj not doing well on both box office and neither on people's expectations .

The films were a disaster in the first half of the year but one thing that did really well was the Blogging which was an instant hit and provided much more entertainment than the films . The blog has all the elements of a typical commercial film but with real emotions of Jealousy , Revenge and Stupidity . The Blog fever is catching on big time in Bollywood with Aamir,Big B,Salman,RGV and many more using the next big medium to reach their fans .

The biggest hit in terms of Entertainment came from the Cricket Fields in form the Indian Premiere League or the IPL . The biggest show in India , with a lethal combo of Cricket and heavyweight people like the SRK and Ambani's etc and a whopping budjet of around 4000 crores . Set Max rightly called it the "Manoranjan Ka Baap" . For 45 days every producer feared to release any film . Some used it for Promotion of their films (Tashan) and TV Shows (Dus Ka Dum) but neither did well . You see , promotion and hype can guarantee you a good opening but nothing can save the project if it doesn't have a good script or say no script in case of Yashraj .

The second half looks more promising this year with films like Love Story 2050 , Jaane Tu , Singh is Kinng, Kismat Konnection , Bachna Ae hasino , Dostana , Ghajni and Drona . There are also some small budget films like Rock On , Ugly and Pagli , Ashayein , Fashion and Maan Gaye Mughal-e-azam which may attract the multiplex audience .

The second half last year gave excellent films like Chak De India , Manorama Six Feet Under , Johnny Gaddar and Taare Zameen Par . Well , lot of money and expectations are at stake in the second half of this year and lets hope the second half would be much more interesting and entertaining and most important "Paisa Vasool" .

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